Designed for university marketing courses

Where future
marketers are made

A premium educational simulation where business students compete in teams, making real marketing decisions for a smart home device company. Learn by doing, compete to win.

Start your journey

How it works

Get up and running in minutes — whether you're teaching or competing.

1

Create a simulation

Instructors set up a simulation, configure the rounds, and share a class code with students.

2

Teams make decisions

Students join teams and collaborate on pricing, budgets, product features, and sales strategy each round.

3

Compete and learn

Results are calculated each round. Teams track profit, market share, and rankings as they refine their strategy.

Real decisions. Real competition.

Everything students need to experience the dynamics of a real marketing department.

Strategic Decision Making

Set pricing, allocate budgets, design products, and build sales teams. Every decision impacts your bottom line.

Team Competition

Work with your team to outperform competitors. Analyze market segments, adapt strategies, and climb the rankings.

Real-World Results

See the financial impact of your decisions. Track market share, profitability, and brand metrics across multiple rounds.

$34.99 per student
Full semester access. Free for instructors.

Ready to bring marketing to life?

Join the simulation and give your students a hands-on marketing experience they won't forget.